UTM Tagging for Google Business Profile — Whiteboard Friday
But what you need to think about is the fact that consistency is going to be key because what you don’t want to do is chop and change the way that you add your UTM tags because it’s going to…
How to Persuade Your Boss to Send You to Ahrefs Evolve
There’s one thing standing between you and several days of SEO, socializing, and Singaporean sunshine: your boss (and their Q4 budget ?). But don’t worry—we’ve got your back. Here are 5 arguments (and an example message) you can use to persuade…
Unlocking Brand Growth: Strategies for D2C and E-commerce Marketers
In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For D2C and e-commerce marketers, understanding the intricacies of growth strategies across different stages of business development is crucial. A recent…
Google and Bing stress the importance of lastmod in XML sitemaps • Yoast
XML sitemaps are essential for every site’s SEO strategy and are a big part of our core Yoast SEO product. Both Google and Bing have recently renewed emphasis on properly using the lastmod (last modified) tag in XML sitemaps. The…
