How to Combine SEO and Content Marketing (The Ahrefs’ Way)
SEO and content marketing are different marketing channels. But you don’t have to choose between them. They’re complementary. In fact, you should combine them for greater effectiveness in your marketing. Why should you combine SEO and content marketing? Two main…
Elevating author and publisher entities in SEO • Yoast
The SEO community has been buzzing following the release of internal Google documents, revealing more details about how author and publisher entities influence search rankings. These insights help you strategically optimize your author and publisher profiles. This article will explore…
Moving From Niche Sites & Affiliate To Agency Owner
This week’s Ask An SEO question comes from Mike in New York, who asks: “I have been creating affiliate blogs and niche websites throughout my 10 year career. Had some great successes and setbacks to share. But now I feel…
Google will ‘soon’ test search, shopping ads in AI Overviews
Google announced that ads were coming to AI Overviews at Google Marketing Live in May. We’re still waiting, but ads in AI Overviews are coming “soon,” Philipp Schindler, Alphabet’s senior vice president, chief business officer, confirmed during last night’s Alphabet…
