Google Analytics 4 introduces benchmarking data
Google rolled out a significant update to Google Analytics 4 (GA4), allowing users to compare their performance with other businesses in their industry. Why we care: This new feature will provide valuable context for advertisers trying to understand their performance…
Build a Search Intent Dashboard to Unlock Better Opportunities
This dashboard is now a Swiss Army knife of data that allows you to slice and dice to your heart’s content. Below are a couple of examples of how I use this dashboard to uncover opportunities and insights for my…
I Disavowed “Toxic Backlinks”: Here’s What Happened
On July 26th 2024, I exported all “toxic” and “potentially toxic” backlinks to three of our blog posts from a well-known SEO tool. There were 129 URLs in total, which I disavowed in Google Search Console. After disavowing, traffic (as…
which is better for SEO? • Yoast
Even if you’re a new or experienced business owner, you can’t ignore the impact of social media on your business. It’s great for marketing, brand awareness, and SEO. But it’s quite a hassle to keep track of your social media…