Sins of an Agency: Parting Ways With Our Biggest Client
Here are six things we did to fix the client relationship: 1. Revisit core values At Vixen Digital, we turned to our core values—honesty, transparency, and respect— to try to mend the relationship. We reflected on where to adjust and…
How to Market When Information is Dirt Cheap
Much of marketing today is built on the idea that education is enough. Provide a searcher with functional, half-decent information, and we’re halfway down the path to winning hearts and minds. In the pre-AI world, that was true. Accurate, relevant information…
AI powered search is not built on theft • Yoast
AI-powered search tools like SearchGPT have sparked both excitement and concern among SEOs. Recently, industry prognosticators have expressed fears about AI-driven tools undermining traditional traffic sources. They worry that widespread adoption of these tools will divert so much traffic away…
WordPress Insiders Discuss Market Share Stagnation
A recent webinar featuring WordPress executives from Automattic and Elementor, along with developers and Joost de Valk, discussed the stagnation in WordPress growth, exploring the causes and potential solutions. Stagnation Was The Webinar Topic The webinar, “Is WordPress’ Market share…