Knowledge of SEO

Strategies and advice to improve search engines visibility and web traffic

Month: November 2024

Take charge of your local SEO presence • Yoast

Every business owner with a website is looking for ways to get noticed in the search results. There are loads of tactics to rank well as a local business, but unfortunately, there is no silver bullet. As with most things…

A Complete Guide To PPC Ad Targeting Options

Running a successful PPC campaign today requires more than just getting ads in front of people; it’s about reaching the right audience with precision. Whether you’re aiming for local shoppers or a global audience, ad targeting plays a pivotal role…

13 Best AI Automation Tools to Increase Productivity & Efficiency

Managing reports in Looker Studio feels overwhelming when working with various data sources. To make this process more efficient, I leverage Looker Studio automation with LLMs (Large Language Models) to generate and update reports programmatically.  Here’s how I set up…

Who’s Winning off the Back of the Affiliate Publication Drops?

Affiliate publications have seen a sharp drop in SERP visibility over the last few days. The news came after Glenn Gabe shared a “stop-the-presses” post, revealing that Google had penalized various affiliate directories through a spate of manual actions. Parasite SEO…