How to Create an SEO Strategy [+ Free Tools & Templates]
Starting as Moz’s SEO Director has been a bit daunting. As a search engine marketer, how can I add value to an organization that has been a thought leader in the search marketing space and built industry-defining SEO tools for over…
3 Link Building Methods That Helped Pet Keen Grow to 3M Organic Traffic
In the past three years, we’ve grown Pet Keen from 0 to nearly 3 million organic visits per month. A big part of this success comes from backlinks. So in this guide, I will show you the link building methods that…
Move on from these nine fundamental content marketing myths
30-second summary: Content does not equal authority: Creating content doesn’t automatically makes you an authority Automation is good but don’t hinder creativity and expertise with smart AI tools Not all of your content is going to rank or go viral,…
What are breadcrumbs? Why are they important for SEO? • Yoast
Breadcrumbs are an essential part of almost every good website. These little navigational aids don’t just tell people where they are on your site, but they also help Google work out how your site is structured. That’s why adding these…