Knowledge of SEO

Strategies and advice to improve search engines visibility and web traffic

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How to Prepare for an SEO Conference, Including MozCon

Conferences are a whirlwind experience. Regardless of your industry, conferences give you the chance to step out of your home office and into a dynamic environment filled with non-stop sessions, vendor booths, networking galore, and unforgettable after-parties. It can be…

The Story of Blocking 2 High-Ranking Pages With Robots.txt

I blocked two of our ranking pages using robots.txt. We lost a position here or there and all of the featured snippets for the pages. I expected a lot more impact, but the world didn’t end. Warning I don’t recommend…

The future of blogging in a video-obsessed world • Yoast

With the rise of TikTok, Instagram reels, and YouTube shorts, it feels like people want nothing but videos. Specifically short videos. So where does that leave blogging? Is it still relevant, or has video taken over the world?  Will blogs…

95 Million Users Sign Up To Twitter Alternative

Threads, an Instagram app for text-based messaging, launched this week and has seen a meteoric rise in number of signups within the first 48 hours. How Many Users Are On The Threads App? According to the number badges appearing on…