Knowledge of SEO

Strategies and advice to improve search engines visibility and web traffic

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Meet Our MozCon 2023 Community Speakers

Major high fives and fist bumps for each and every person who took the time to submit pitches for this year’s community speaker spots! With only two open community speaker spots, and hundreds of pitches ranging from how to grow…

Top-of-the-Funnel Marketing Explained: How to Attract Customers

Marketing funnels are visual representations of the stages a customer goes through, from first learning about your brand to becoming a customer. Each marketing funnel is split into three stages: Top of the funnel (TOFU) Middle of the funnel (MOFU)…

What it is and why you should care about it • Yoast

Bots have become an integral part of the digital space today. They help us order groceries, play music on our Slack channel, and pay our colleagues back for the delicious smoothies they bought us. Bots also populate the internet to…

Google’s SEO Best Practices For News Websites

Google Search Advocates Daniel Waisberg and Cherry Prommawin recently shared valuable insights in a video on best practices for news websites. Google aims to help news organizations increase their content’s visibility and drive more traffic. Here’s what the Search Advocate…