Knowledge of SEO

Strategies and advice to improve search engines visibility and web traffic

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Outreach: Make every email count

30-second summary: Send emails manually to be able to build longer-lasting relationships with your recipients Set up your email signature to make your emails look professional Track email opens to be able to tell which emails were never seen Create…

Thijs de Valk is stepping down as CEO of Yoast • Yoast

As of today, Thijs de Valk is no longer the CEO of Yoast. He decided to step down and pursue other dreams. Newfold Digital and Yoast will miss him and want to thank him for his time at Yoast and…

6 PPC Strategies To Focus On Now

PPC has many components, constantly evolving with new technologies, feature enhancements, and tactical tips. Today, our recommendations focus on the following key concepts for a fresh perspective or next-level optimizations. Measurement: Conversion goals and analytics tracking. Automation: Managing smart settings….

This day in search marketing history: March 18

Google Business Profiles new emergency help attributes for Ukraine support 2022: Google also added hotel attributes to define if hotels offered support to those displaced from Ukraine. Brands, especially restaurants, need FAQs and ‘coronapages’ fast 2020: It was critical that…